Category
Marketing
Measurement and analytics that turn data into growth.
Work in this category
Linked to detailEmpire Amplify
GA4 Measurement Framework
A measurement framework turning analytics into decisions and growth.
Analytics + measurement strategy
Empire Amplify
XRON — open source
A lossless data serialization format that reduces JSON LLM token consumption by up to 80%. TypeScript.
Up to 80% fewer LLM tokens
Academic
Traditional vs Non-Traditional Marketing Communications
Conference paper with Ann T. Conway on target marketing in the events sector.
THRIC 2016 · DOI 10.21427/D7BV19